Proposing to your community to invest, a fundraiser full of meaning! 🌱
As you could see, 17H10 opens its capital and proposes to its community to become shareholders. A decision that may surprise and yet makes perfect sense to us today! We explain:
17H10 is above all a responsible brand made by women, for women. From the creation of our concept to the development of our collections, we have always put our customers at the center of our decisions. 🙆🏻♀️
It was therefore an obvious choice to continue today and to offer them to participate in our common success.
Transparency is at the heart of our DNA since the very creation of 17H10. Our podcast "Beginning" retraced the beginnings of this adventure, revealing without filter the backstage of entrepreneurship and exposing our difficulties and our successes, our slumps and our laughs. Today wee continue to unveil these behind-the-scenes stories on a regular basis, posting backstage photos and videos of our creative process, our productions, offices, shoots, and events. So when it came time to think about a fundraiser, it was obvious that we wanted to keep this transparency and include you in it.
Choosing to open our capital to our community also means to be part of a new model of financing and governance, where transparency and our ethical values are at the heart of strategic decisions. 🌿⚙️
This means continuing to build the future of 17H10 with you: keeping you informed of all our challenges and projects, allowing you to participate, and receiving the benefits of your investment in an ethical and responsible manner.
It is also the assurance that we are always consistent in our development and aligned with our with our mission and our eco-responsible values, those that you share. Adopting a virtuous growth, combining numbers and positive impact! Yes, we remain real business women and we have the ambition to continue to grow and remain profitable, while respecting our eco-responsible commitments. This is the real future of fashion!
Ctis because because 17H10 combines business success (strong growth, profitability) and ecological impact (eco-design, responsible sourcing and inclusiveness) that we have chosen to raise this capital via LITA.co
As this fundraising is not a vital need for the company (we are profitable), but rather a boost (to develop new projects), we had the chance to choose with whom we wanted to collaborate.
Finally, before being accepted on the LITA.co platform, we worked together for several months, pitched and passed several selection committees. Their experts were able to go through and validate our figures, our projections, our strategy and above all control and audit our commitments. ✍🏻
So it's a mutual choice and we are very proud to launch this fundraiser with them, with you.
This success story is thanks to you, for you, the continuation will be only more beautiful.
So ready to continue the adventure? 🤍
Everything happens here and here:
With all our affection,
Amélie & Caroline
